Also, you can add a small phrase and/or logo in the corner for all of your photos. Notice that the font and color combination matches its brand.Īs you use more quote graphics, your audience will begin to recognize the graphics as coming from your brand. The New York Times consistently uses the white text on black background when they pull quotes from their stories. If you’re curious about whether or not it’s ok to join in on Twitter chats from your brand’s Handle, the answer is yes! One of the best ways to get acclimated and participate in the community is to get involved with some relevant Twitter chats. Too many brands make the mistake of spending little to no time getting to know the Twitter ecosystem. A part of that is being a part of the community. It’s a social network brands can use to connect with their audience. One point we stress a lot is that Twitter isn’t just a content distribution tool. Then based on your data, make a plan to get closer to your goals.įor instance, if you look through your analytics and notice that your tweets including a video get 50% more engagement than tweets with just a link, take it as a sign that you should start implementing more videos into your Twitter content strategy. Instead of doing things on a whim, take a few minutes to look at your Twitter analytics and analyze what’s working and what’s not. When you want to make changes to your Twitter strategy, is it just based on your gut instinct? Making important decisions just because you “feel like it” can come back to bite you in the long run. Instead of automatically tweeting every new post from a blog’s RSS feed, take the time to hand curate the content you share. Content curation has been a staple for many brands’ social content strategy since the early days.īut the reason we’re adding this tip to the list is to encourage you to be more strategic about what you choose to curate. This Twitter tip probably isn’t too far off from you’re currently doing. PLMAIDAL: please leave me alone I’m designing a logo But if your aim is to build your audience or use Twitter for something beyond just spreading brand messaging, you have to engage.Īsk questions, do Twitter polls or hop in on public conversations. Sure, some larger brands can get away with broadcasting messages all day. As a result, Twitter feeds are filled with marketers and brands strictly tweeting links back to their website. Somewhere along the line, brands appear to have forgotten that Twitter is a social network, not just a content distribution tool. If you increase your tweet frequency and notice your engagement starts to drop, it could be a sign that you’re annoying your followers. We’ll touch on this a little more in one of the later tips, but a good way to monitor whether or not you’re tweeting too much is to track your engagement. The last thing you want is for your audience to get annoyed with all your tweets and unfollow you to quiet the noise. Tweeting every five minutes can be a bit much for your followers. While you’re sending out all those tweets, you also want to avoid going overboard. Notice When You’re Over-saturating Your Followers Request a demo to learn more about how ViralPost can help you and your team. Get valuable time back by automatically scheduling your tweets to be sent when your audience is most likely to engage. Never wonder again when is the best time to tweet by uncovering your customized optimal send times. Whether you’re just starting out, or a long-time Twitter user, Sprout’s patented ViralPost technology has something to offer for everyone. Skip the Guesswork with ViralPost by Sprout Social In order to get as much reach as possible, try tweeting throughout the day instead of trying to get all your tweets out during business hours. Some people might check in the morning and then not again until later in the evening. And while there are some general guidelines ( we’ve even done our own research) the reality is you won’t know the best time to reach your audience until you experiment.Īlso, you need to be aware that your followers don’t all check Twitter at the same time. In the early stages, you don’t have any baselines as far as how often to tweet or the best times to tweet. This tip is particularly important if you’re just getting started with Twitter. Here are 26 Twitter tips for beginners that you’ll wish you knew sooner: 1. From avoiding embarrassing Twitter fails to getting engagement or just figuring out what to tweet, we’ve got you covered. That’s why we decided to compile a list of some of our favorite Twitter tips for beginners. Whether you’re just starting out with a fresh Twitter account or have been tasked with growing an account for an established brand, it’s never a bad idea to learn some new tips and tactics to set yourself up for success.